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Automated Marketing
Automatically creates and sends marketing campaigns to customers
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Easy to Use
Simple and intuitive interface for managing marketing campaigns
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Customer Feedback
Collects and displays customer reviews and feedback
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Limited Integrations
Only integrates with a few third-party platforms
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Pricing
Pricing can be expensive for small businesses
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Limited Customization
Limited ability to customize marketing campaigns
- Opportunity to expand integrations and partnerships
- Opportunity to add new features and functionality
- Opportunity to expand into international markets
- Competition from other marketing automation platforms
- Decreased demand for marketing automation during economic downturns
- Increased scrutiny and regulations around data privacy
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http://www.signpost.comReview Distribution
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High - rated users
Hiring Signpost is like hiring another employee just to keep in touch with our past customers to ensure each one is still satisfied with our service. What a priceless tool for small business. I can't recommend Signpost enough if you value online reviews! If a client is not completely satisfied, we can circle back and contact them to ensure they know we value their concerns and will strive to improve our service in any way possible. If a client is absolutely pleased with our service, Signpost puts them directly in front of Google and similar platforms with a single click to share their satisfaction with others considering our business. Signpost has become a priceless employee at our company and one of our greatest investments! We continually recommend them to our clients who also own small businesses.Signpost reaches out often just to make sure any ideas we have or would like to have implemented are addressed. Not a bad thing to say about this company.
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Average - rated users
- It's capability to merge contact info from Gmail so you don't have to manually enter clients. - It does work! We have received over 150 positive Google reviews in about 9 months. - It gives you weekly/monthly updates on have many clients were added or how many reviews you receive. - The customer support reps have been very gracious and helpful.- While merging contacts from Gmail saves you time, ANYONE you email is eligible for a review. This means if someone only has a basic question, but doesn't get a quote or purchase services can receive a request for a review (unless you have the foresight to manually remove them). Or a partnering vendor or sales person you responded to can be included as well. This has happened to us, and most non-past clients find it odd. It's especially awkward in our case when it's someone who went with a different cater. - Also, there isn't a way for the algorithm to know WHEN the services were. We have had clients book with us and get asked for a review weeks before the actual services. Sometimes they'll still create a Google review that is vague but positive; however, we'd rather wait until we exceed their expectations during their event so they'll write a genuinely enthusiastic and detailed Google review. - You can't really customize the email verbiage to make it sounds like it's actually from you. Compared to our usual company verbiage, the email headlines and overall messages don't sound like their coming from us. The only customization you have are some basic color accents and inputting your logo.
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Low - rated users
One of the standout features of Signpost is its automated review request system, which allows businesses to request and collect reviews from their customers automatically. It also provides tools to manage and respond to those reviews. This can help companies to improve their online reputation and increase customer loyalty.One potential limitation of Signpost is that it's primarily designed for small businesses, so it may not be the best option for larger organizations with more complex marketing needs. Additionally, while Signpost offers a range of features, some businesses may require additional functionality that isn't available on the platform.