mFilterIt
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mFilterIt provides AI and data-driven solutions for brand protection in the digital ecosystem, including Ad Traffic Validation, Brand Hygiene Protection, and Ecommerce Competitive Analytics. They have worked with 500 brands across 15 countries and saved clients over $400 million.
Strengths
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Accuracy
Highly accurate fraud detection
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Customization
Flexible and customizable rules engine
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Ease of use
User-friendly interface and easy integration
Weaknesses
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Pricing
Relatively expensive compared to competitors
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Limited features
Lacks some advanced features offered by competitors
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Customer support
Some users report slow response times from support team
Opportunities
- Growing demand for fraud detection solutions
- Opportunities to partner with other SaaS providers
- Potential to expand into new markets
Threats
- Intense competition from established players and new entrants
- Increased regulation and compliance requirements
- Growing threat of cyber attacks and data breaches
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mFilterIt Plan
mFilterIt offers a tiered pricing model with three versions, starting at $99/month, each with increasing features and capabilities.