Lifetime Analytics provides to subscription-based product marketing and CRM teams an end to end application to reduce churn and increase up-sell and cross-sell revenues, for complex product package such in Telecoms, Media and Tech (TMT) industry. Lifetime Analytics allows to discover automatically clusters of subscriptions at risk and with up-sell and cross-sell opportunities, to design marketing and care actions with adjusted business case and to monitor the business impact of the actions with cohorts. Lifetime Analytics offers a SaaS hosted in Europe or in North America.