EverString
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EverString is a predictive, AI-assisted sales and marketing platform that uses AI, machine learning, and predictive marketing and sales to help companies accelerate pipeline growth, get new customers, and reach new markets. It features sales prospecting, AI scoring and prioritization, AI demand generation, and account-based marketing. It is intuitive to use and easily integrates into existing sales and marketing workflow.
Strengths
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Data Accuracy
EverString's AI-powered platform provides highly accurate and up-to-date data for sales and marketing teams.
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Lead Scoring
The platform's lead scoring capabilities help prioritize leads based on their likelihood to convert, saving time and resources.
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Account-Based Marketing
EverString's platform enables account-based marketing strategies by providing insights into target accounts and their buying behaviors.
Weaknesses
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Pricing
EverString's pricing may be too high for small businesses or startups with limited budgets.
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Integration
The platform may not integrate seamlessly with all existing sales and marketing tools, requiring additional setup and training.
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Limited Data Sources
EverString's data sources may be limited in certain industries or regions, potentially limiting its effectiveness for some businesses.
Opportunities
- EverString has the opportunity to expand its data sources and capabilities to serve a wider range of industries and regions.
- The platform could form partnerships with other sales and marketing tools to improve integration and provide a more comprehensive solution.
- EverString could offer more customization options for its platform to better meet the unique needs of different businesses and industries.
Threats
- There are many other data and lead generation platforms on the market, posing a threat to EverString's market share.
- Concerns over data privacy and security could lead to decreased trust in EverString's platform and a loss of customers.
- An economic downturn could lead to decreased demand for sales and marketing tools, negatively impacting EverString's revenue and growth potential.
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EverString Plan
EverString offers a subscription-based pricing model with three versions, starting at $12,000 per year, each with increasing features and capabilities.
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