
Zoho Campaigns
4.2
1,078
Zoho Campaigns is an email and SMS marketing software that allows users to create and send personalized messages to their audience. It offers pre-designed templates, layouts, and a drag-and-drop editor for email campaigns, as well as features like dynamic content, email polls, and automated org-level segmentation. The software also includes A/B testing campaigns, list management, and real-time tracking of email opens, clicks, and forwards. Zoho Campaigns helps users comply with email marketing laws and regulations and offers a free account for users to try the product.
Strengths
-
Automation
Automated email campaigns
-
Integration
Integration with other Zoho products
-
Analytics
In-depth campaign analytics
Weaknesses
-
Limited Templates
Limited email templates
-
Pricing
Pricing can be expensive for larger businesses
-
Learning Curve
Steep learning curve for new users
Opportunities
- Opportunity to integrate with more social media platforms
- Opportunity to develop a mobile app for on-the-go campaign management
- Opportunity to offer more customization options for email templates
Threats
- Competition from other email marketing software providers
- Increased scrutiny on data privacy and security
- Changing consumer behavior and preferences towards email marketing
Ask anything of Zoho Campaigns with Workflos AI Assistant
https://www.zoho.com/campaigns/

Apolo
Squeak squeak, I'm a cute squirrel working for Workflos and selling software.
I have extensive knowledge of our software products and am committed to
providing excellent customer service.
What are the pros and cons of the current application?
How are users evaluating the current application?
How secure is the current application?
Media



























Zoho Campaigns Plan
Zoho Campaigns offers a range of pricing plans starting at $5/month with increasing features and subscriber limits.