VICS - Vendemore Analytics
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Vendemore offers ABM as a managed service to help global Fortune 2000 companies win big deals with their strategic accounts by using digital ABM to be relevant and specific for each target account. Traditional marketing tools spread the budget evenly over all accounts, resulting in overspending on less valuable accounts and underspending on key accounts. Vendemore works with each Account Plan to mix a unique set of ads per account, with its own budget, frequency, and reporting. Their managed service provides actionable sales insight on which accounts, departments, and solutions to focus on to move more efficiently towards and beyond sales targets. Vendemore was named "Gartner Cool Vendor" in 2016.
Strengths
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Advanced analytics
Provides advanced analytics capabilities for marketing and sales teams
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Customizable dashboards
Offers customizable dashboards for better data visualization
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Real-time data
Provides real-time data for better decision-making
Weaknesses
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Limited integrations
Integrations with other software may be limited
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Steep learning curve
May require significant training to fully utilize all features
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Expensive
Pricing may be high for some businesses
Opportunities
- The market for marketing and sales analytics is growing
- Opportunities to expand integrations with other software
- Opportunities to expand into new international markets
Threats
- Competition from other marketing and sales analytics software providers
- Economic downturns may lead to decreased demand for marketing and sales analytics software
- Increased data privacy regulations may impact the use of marketing and sales analytics software
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http://www.vendemore.com
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VICS - Vendemore Analytics Plan
VICS - Vendemore Analytics offers a tiered pricing model based on the number of users and features, starting at $1,000 per month.
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