Teradata’s Vantage CX is a cloud-based marketing suite which provides enterprise-level businesses tools that help them to manage their campaign processes, data, resources, performance analytics, customer experiences and sales. Teradata offers segmentation functionality, real-time interaction management, marketing intelligence and visualization capabilities that allow businesses to customize emails, texts and social outreach to target their specific audience base. The solution also features marketing resource management (MRM) and data management platform (DMP) functionalities and a central dashboard that allows users to control their multi-channel marketing strategy. Users can also leverage the cloud's digital marketing capabilities and manage their marketing campaigns ...