Symphony Talent’s SmashFlyX unifies CRM, career site, talent mobility and programmatic advertising to help talent acquisition teams automate tasks for efficiency and empower interaction. With proprietary machine learning, SmashFlyX innately automates tasks that already should be, like rebudgeting advertising campaigns that hit their goal; sending follow-up nurture based on engagement and behavior; and auto-pipelining and sourcing. Recruiters don’t need to decide to automate core tasks, they just already are, making teams more efficient from day one.