Surefire CRM
4.5
68
Surefire CRM is a SaaS platform that helps mortgage lenders and loan officers attract and retain customers through automated workflows and engaging content. It is used by individuals and large enterprises.
Strengths
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Customizable
Allows for tailored workflows and fields
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Integrations
Seamlessly integrates with other software
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Automation
Automates repetitive tasks and workflows
Weaknesses
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Pricing
Can be expensive for small businesses
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Learning Curve
May take time to learn and fully utilize all features
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Limited Mobile App
Mobile app lacks some features compared to desktop version
Opportunities
- Potential for adding new features and integrations
- Could offer more affordable pricing plans for small businesses
- Opportunity to enhance mobile app with more features
Threats
- Competitors offering similar features and pricing
- Decreased demand due to economic factors
- Potential for security breaches and loss of customer data
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Review Distribution
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👍
High - rated users
Customizable rules/workflows, great customer service.Lacks intuitive self-service reporting, limited customization for permissions.
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🤔
Average - rated users
Some features are not user-friendly, limited integration options.
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👎
Low - rated users
None.Poor customer service, broken promises, lack of consideration for customer needs.
Media
Surefire CRM Plan
Surefire CRM offers three pricing plans: Basic for $60/month, Pro for $100/month, and Enterprise for $150/month, each with increasing features.