Sharethrough
4.4
87
Sharethrough is a supply side platform that uses advanced RTB technology and proprietary ad experiences to create a sustainable advertising ecosystem for journalists, content creators, and app developers.
Strengths
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Native Advertising
Sharethrough specializes in native advertising, which is a growing trend in digital marketing.
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Real-Time Bidding
Sharethrough's platform allows for real-time bidding, which can increase efficiency and effectiveness of ad campaigns.
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Brand Safety
Sharethrough has measures in place to ensure brand safety, which can be a concern for advertisers.
Weaknesses
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Limited Reach
Sharethrough's network may not have as wide of a reach as some competitors.
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Limited Ad Formats
Sharethrough's focus on native advertising means that there may be limited options for ad formats.
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Limited Targeting Options
Sharethrough's targeting options may not be as robust as some competitors.
Opportunities
- The native advertising market is expected to continue to grow, which could benefit Sharethrough.
- Sharethrough could potentially expand into new markets or industries.
- Sharethrough could form partnerships with publishers to expand their network and reach.
Threats
- Sharethrough faces competition from other native advertising platforms.
- The rise of ad blockers could potentially limit the effectiveness of Sharethrough's platform.
- Regulations around data privacy and advertising could impact Sharethrough's operations.
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Sharethrough Plan
Sharethrough offers a cost-per-engagement pricing model for its native advertising platform, with various versions available for different levels of customization.
Programmatic: In DSP of Choice
$
CPM
Sharethrough has direct integrations in 30+ DSPs including The Trade Desk, DV360, Xandr, Verizon, Adobe, MediaMath and more. Simply add Sharethrough as a supply source using your existing banner, video or native assets and watch your performance increase
Managed Service
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CPM, vCPM, CPV, CPCV
Sharethrough's expert service team can traffic, target and optimize campaigns for you with flexible rate types