Plunic operates a customer acquisition platform that is built to capture high-intent consumers across the globe. Its Performance User Marketing Platform (PUMP) leverages advanced technology to assist brands and marketers in streamlining their branding operations and creating sustainable strategies that encourage consumers to take action. By adopting an omnichannel approach, the platform finds, targets, and acquires potential customers to enable brands to extend their reach and drive meaningful engagement. It utilizes algorithms, insightful data, and advanced technology to reach the right audience at the right time and drive better results, leading to large-scale customer acquisition. The cross-sectoral, dynamic platform works across 130+ advertiser verticals, ranging from lifestyle to business and health.