The Octovid Player is an online web app that allows users to create hyper-personalized video marketing ads in minutes. It enables users to dynamically update videos on their website based on various data points such as the viewer's name, location, time, language, weather conditions, and referral link. The app aims to help brands save time and money by producing millions of video ad variants in minutes instead of months. The Octovid Player creates a unique embed code that users can add to their website or WordPress website by simply pasting it into the code. It does not work on social media platforms yet.