Nova Benefits is an employee wellness platform in India focusing on health insurance. Its tech platform helps companies improve employee wellbeing through health insurance, daily fitness, mental health counselling, and wellness programs. Health insurance premiums are rising much faster than inflation. Nova's wellness programs help enterprises increase coverage while simultaneously bending cost curves. This is done by nudging employees towards preventive care and gamifying their fitness goals. Since its inception, the company has on-boarded over 150 clients including companies like Dream 11, CoinDCX, Snapdeal, Zenoti, Yulu Bikes with over 100,000 users on the platform