Must is a business events platform that allows you connect with potential partners and customers through rich, life like events. Must is a business events platform that allows you connect with potential partners and customers through rich, life like events. Our powerful matchmaking algorithm, customizable events, and cutting edge 3D experience insure you memorable shows that your attendees will love to attend. - Make it your own. Edit any time. Customize everything, colours, number of booths, ticket pricing. Need to change something ? You have full autonomy to edit anything in your event without the need to contact anyone. - Connect with qualified leads. Our AI enhanced matching algorithms allow you to connect with the best and most qualified people. And we provide all the tools to connect with them. Chat, videoconference, meeting rooms, email - Get deep insights Capture every click, complete customer profiles and get detailed reports on what happened anywhere in your show. And many more features, to learn more about our product please do not hesitate to contact us for a free virtual tour!