IDeaS delivers the most powerful, analytically driven decisions through an automated, machine-learning revenue engine. Artificial intelligence, powered with forward market data and a hotel's own data, takes pressure off users by reducing manual pricing changes, rules and tasks, and allows them to be more strategic in their day-to-day activity. G3 RMS delivers scientific pricing decisions at the room type and rate code level to drive optimal revenue performance. We live and breathe the ongoing success of our 18,000+ clients worldwide. In fact, 98% of hotels we have ever worked with are still our clients today. We know and understand your challenges and provide a seamless delivery of tailored solutions. From our hotel-industry vets to our data scientists, we lead every initiative with a client-centric approach to provide services and support you can count on.