Flashtalking
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Flashtalking is an ad server platform that helps organizations across financial, retail, CPG and other industries manage advertisements across various online channels. The application enables advertisers to gain insights into customer activities and distribute creative content based on audience behavior.
Features of Flashtalking include content management, strategic planning, audience segmentation, analytics and more. It allows marketing professionals to conduct A/B tests, send custom messages to customers, monitor their past browsing history and generate custom reports. Additionally, it lets managers streamline cross-channel marketing operations and map customer journeys.
Flashtalking comes with an application programming interface (API), which facilitates integratio...
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