Competiscan | Workflos AppStore

Competiscan

3.7

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Competiscan is a SaaS platform that provides daily updates on direct marketing activity, allowing organizations to react quickly to their competitors. It offers a web-based search utility to mine a dynamic direct media tracking database, providing a direct view into the offers and products presented by competitors. This helps marketers, product managers, and competitive intelligence professionals make their marketing campaigns more effective.

Website

https://www.competiscan.com/

Developer

Competiscan

HQ Location

Chicago, IL

Year Founded

2006

Number of Employees

Twitter

@Competiscan

Strengths

Comprehensive data

Provides extensive data on competitors' marketing strategies
Real-time updates

Delivers real-time updates on competitors' activities
Customizable alerts

Allows users to set up customized alerts for specific events

Weaknesses

Limited coverage

May not cover all competitors in a given market
Expensive

Pricing may be prohibitive for small businesses
Complex interface

May require some training to use effectively

Opportunities

Increasing interest in competitive intelligence presents growth opportunities
Potential to expand coverage into new geographic or industry markets
Opportunity to integrate with other marketing or analytics tools

Threats

New competitors may enter the market with similar offerings
Changes in regulations may impact the availability or use of data
Economic downturns may lead to decreased demand for competitive intelligence services

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https://www.competiscan.com/

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