Cole & Weber
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Cole & Weber United is a creativity company based in Seattle that is known for developing innovative and integrated campaigns that deliver business impact by going beyond traditional advertising to create brand experiences.
Developer
WPP
HQ Location
London, London
Number of Employees
78,959
Twitter
Strengths
  • Experience

    Long-standing history in the advertising industry

  • Creativity

    Known for innovative and unique advertising campaigns

  • Collaboration

    Strong focus on working closely with clients to achieve their goals

Weaknesses
  • Size

    Smaller agency with limited resources compared to larger competitors

  • Location

    Based primarily in the Pacific Northwest, limiting reach to other regions

  • Digital

    May not have as strong of a digital presence as other agencies

Opportunities
  • Potential to expand into new markets and regions
  • Opportunity to strengthen digital capabilities and offerings
  • Potential to form strategic partnerships with other agencies or companies
Threats
  • Highly competitive industry with many established players
  • Vulnerability to economic downturns and budget cuts from clients
  • Rapidly evolving technology landscape may require significant investment to keep up

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Cole & Weber Plan

Cole & Weber's pricing strategy is to offer a basic version of the product for free and charge for premium features.
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