BuyerDeck is a sales enablement platform that allows Sales and Marketing teams to maximize the value from their content throughout the sales process. It provides a central library of shareable collateral that sales teams can use to create personalized content portals for their customers. The tool also offers comprehensive analytics to help sales reps see what their buyers care about and are focusing on, resulting in better buying experiences and speeding up sales cycles. Marketing teams can use the analytics and insight from BuyerDeck to identify successful content, shape their strategy, and distribute all sales and marketing content with ease. Aggregated engagement data across all opportunities provides value to marketing by answering questions about content effectiveness among sales.