Apollo.io
4.7
4,729
Apollo is a sales intelligence platform that helps sellers and marketers prospect, engage, and drive revenue. It has a B2B database with over 260M contacts and 60M companies, an Engagement Suite for outbound activity, and an Intelligence Engine for recommendations and analytics. It was founded in 2015 and has over 10,000 customers.
Strengths
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Data accuracy
Provides accurate and up-to-date contact information
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Integration
Integrates with various CRMs and marketing automation tools
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Lead generation
Offers lead generation tools and features
Weaknesses
-
Pricing
Pricing can be expensive for small businesses
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Limited features
Some features are limited in the basic plan
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Learning curve
May require some time to learn and navigate the platform
Opportunities
- Can expand features to cater to more industries and businesses
- Can form partnerships with other SaaS companies to offer more integrations
- Can expand globally to reach more markets
Threats
- Facing competition from other similar SaaS companies
- Economic downturn can affect demand for the product
- Changes in data privacy regulations can affect the product's functionality
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Apollo.io Plan
Apollo.io offers three pricing plans starting at $99/month, with increasing features such as contact credits and team collaboration.
Free
0
1 user Per Month
1200 Email Credits /Year
Basic Sequence Automation (2 Sequence Limit)
Basic Filters
Buying Intent (1 Intent Topic Limit)
LinkedIn Extension
Send 250 Emails/day
Gmail Extension
Email Reply & Meeting Tracking
Outreach & Salesloft Integration
CSV Export
Zapier Integration
Limited API Access
Advanced Salesforce & HubSpot Integration (Bi-Directional)
Plays (1 Play Limit)
Basic
49
1 user Per Month
Unlimited Email Credits /25 Mobile/ month and 250 Exports Credit/ month
Select 2,000 Records at a Time
No Sequence Limit
Uncapped Sending Limits with SendGrid
A/B Testing
Buying Intent (6 Intent Topics Limit)
Job Changes
Advanced Filters
Integration with All Email Providers
Custom Fields
Opportunities
Email Open & Click Tracking
Greenhouse Integration (Pull Only)
Professional
99
1 user Per Month
Unlimited Email Credits, 100 Mobile Creditss / month, 1000 Export Credits/month & Everything in Basic plus:
Select 10,000 Records at a Time
Advanced Reports & Dashboards (Pre-Built)
Buying Intent (6 Intent Topics Limit) & Intent Filters
Manual Tasks
Dialer
Call Recordings
Custom Stages
Advanced Greenhouse Integration (Bi-Directional)
Plays (5 Plays Limit)
Organization
79
1 User Per Month
(Min 5 users) Unlimited Email Credits, 125 Mobile Credits/Month & 2000 Export Credits/ Month/ Everything in Professional plus:
Data Enrichment
Buying Intent (Custom Amount of Intent Topics) & Intent Filters
Call Transcriptions, International Dialing & Local Presence
Customizable Reports
Permission Profiles
Advanced API Access
Plays (300 Plays Limit)
SSO Free Forever
Manage Google Drive, Mailchimp, Dropbox Business, Microsoft PowerPoint, QuickBooks Desktop Enterprise, Canva, Zoho One, DocuSign, Salesforce Sales Cloud Suite, Adobe Photoshop with SSO
