Active Demand | Workflos AppStore

Active Demand

4.4

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ActiveDEMAND is a marketing automation platform that offers a range of features including landing page creation, call tracking, contact management, and email templates. It is designed for online marketers, SMEs, and marketing agencies and offers a flexible pricing model based on the number of contacts. The platform also allows for follow-up mail messages, social posting, website visitor tracking, dashboard reporting, and campaign goal settings.

Developer

ActiveDEMAND

Suitable for enterprise

SMEs、Agencies

Strengths

Marketing automation

Automates marketing tasks and workflows
Lead scoring

Assigns scores to leads based on their behavior and engagement
Integrations

Integrates with various CRMs and other marketing tools

Weaknesses

Pricing

Pricing may be too high for small businesses
Learning curve

May take time to learn and fully utilize all features
Limited social media integration

Does not have as many social media integrations as some competitors

Opportunities

Could expand integrations to include more social media platforms
Could add more features to stay competitive with other marketing automation tools
Could partner with other SaaS companies to offer more comprehensive solutions

Threats

Facing competition from other marketing automation tools
Could be impacted by an economic downturn that reduces marketing budgets
Could be impacted by new data privacy regulations that limit data collection and usage

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