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Vuelio Media and PR
3.9
12
Vuelio provides monitoring, insight, engagement, and evaluation tools for politics, editorial, and social media in one place. They help organizations determine who and what is most influential to their audience and brand, and provide influencers with timely and relevant content. Their technology is used by over 3,500 organizations worldwide, and they are part of the Access Intelligence Group.
Strengths
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Comprehensive media database
Access to a vast database of media contacts and outlets
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Customizable media lists
Ability to create and save targeted media lists for specific campaigns
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Integrated media monitoring
Real-time monitoring of media coverage and social media mentions
Weaknesses
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Limited international coverage
Focused primarily on UK media outlets and contacts
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Expensive pricing
Higher pricing compared to some competitors in the market
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Steep learning curve
May require some training and time to fully utilize all features
Opportunities
- Potential to expand coverage and contacts beyond the UK
- Opportunity to integrate with other PR tools for a more comprehensive solution
- Opportunity to enhance social media monitoring and analytics capabilities
Threats
- Potential for new entrants to disrupt the market with innovative solutions
- Changes in media consumption habits and preferences may impact the relevance of traditional PR tools
- Increased scrutiny and regulations around data privacy may impact the collection and use of media contact information
Ask anything of Vuelio Media and PR with Workflos AI Assistant
http://www.vuelio.com
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Vuelio Media and PR Plan
Vuelio Media and PR offers three pricing plans starting at £195/month, with varying features such as media monitoring and influencer identification.