Talkwalker
4.2
152
Talkwalker is a SaaS platform that provides consumer intelligence acceleration for brands. It combines internal and external data sources with AI technology to offer a comprehensive view of consumers. The platform has been recognized as a leader in consumer intelligence and social listening by Forrester. Talkwalker Activate professional services team can help brands increase their ROI from the platform. The company has offices around the world and serves over 2,500 brands.
Strengths
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Analytics
Provides advanced social media analytics
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Monitoring
Offers real-time monitoring of social media and news
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Sentiment Analysis
Uses AI to provide accurate sentiment analysis
Weaknesses
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Pricing
Can be expensive for small businesses
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Ease of Use
Can be overwhelming for beginners
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Limited Integrations
Does not integrate with all social media platforms
Opportunities
- Can expand to new markets and industries
- Can add new features to stay competitive
- Can form partnerships with other companies to offer more services
Threats
- Facing competition from other social media monitoring tools
- May face new regulations regarding data privacy
- May be affected by economic downturns and budget cuts
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Media
Talkwalker Plan
Talkwalker offers four pricing plans starting at $9, with features such as real-time monitoring, sentiment analysis, and customizable dashboards.
Corporate
On request
For digitally active brands analyzing their owned & earned media and their competitors.
100,000 results/month
Unlimited users
Unlimited search queries
Social and web data
Option to add image recognition
Dedicated account manager and support
All analytics and reporting features
Initial team training and set up
Option to add historical data
Option to add print/broadcast content
Option to add image recognition
Option to add AI Engine
Basic
9
/ year
For smaller brands or owned media focused organizations
10,000 results/month
Unlimited users
Unlimited search queries
Social and web data
Dedicated account manager and support
All analytics and reporting features
Initial team training and set up
Option to add historical data
Option to add image recognition
Option to add AI Engine
SSO Free Forever
Manage Google Analytics, Intuit Mailchimp, ActiveCampaign for Marketing, HubSpot Marketing Hub, Hootsuite, Sendinblue, Birdeye, Semrush, OptiSigns, Cvent with SSO
