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OBI Brand Monitor
4.4
1
OBI Brand Monitor is a social media monitoring software that provides insights on volume, trends, sentiment, opportunities, and dangers related to reputation. It measures relevant insights from online data, social media, print media, radio, and TV.
Strengths
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Real-time monitoring
Provides real-time monitoring of brand mentions across various platforms
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Customizable alerts
Allows users to set up customizable alerts for specific keywords and mentions
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Competitor analysis
Offers competitor analysis and comparison to help businesses stay ahead of the competition
Weaknesses
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Limited social media coverage
Does not cover all social media platforms, limiting its scope of monitoring
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Expensive pricing
Pricing may be too high for small businesses or individuals
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Limited language support
Only supports a limited number of languages, which may not be suitable for businesses operating in non-English speaking countries
Opportunities
- Can expand its coverage to more social media platforms to increase its market share
- Can integrate with other marketing and analytics tools to provide a more comprehensive solution
- Can add support for more languages to cater to businesses operating in non-English speaking countries
Threats
- New competitors may emerge with similar or better features, affecting market share
- Changes in social media algorithms may affect the accuracy and relevance of brand monitoring
- Economic downturns may lead to businesses cutting back on marketing and analytics tools, affecting sales
Ask anything of OBI Brand Monitor with Workflos AI Assistant
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Media
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OBI Brand Monitor Plan
OBI Brand Monitor offers three pricing plans starting at $49/month, with varying features such as number of keywords and social media accounts.