JustReachOut
4.4
20
This is a PR software that helps businesses find relevant journalists, publications, press opportunities, podcasts, and broken links to pitch to. They offer a PR PRO Program that trains users on the best strategies and tactics for generating consistent exposure. The software includes search engines, pre-populated pitch templates, pitch analytics, and guidance on unique conversation starters and PR tactics through training videos and in-platform guidance.
Strengths
-
Ease of use
Simple and intuitive interface
-
Time-saving
Automated media outreach and follow-up
-
Affordable
Reasonable pricing for small businesses and startups
Weaknesses
-
Limited features
Lacks advanced customization options
-
Limited media database
May not have contacts for niche industries or regions
-
No phone support
Only offers email support
Opportunities
- Potential to integrate with CRM or marketing automation software
- Opportunity to add more contacts and improve coverage
- Potential to partner with PR agencies to offer their clients media outreach services
Threats
- May struggle to compete with established PR software providers
- Shifts in media consumption habits or industry trends could impact demand
- Negative reviews or publicity could harm reputation and sales
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Media
JustReachOut Plan
JustReachOut offers a monthly subscription starting at $99 for access to media contacts, pitch templates, and analytics.
Simple Search & Outreach (or D.I.Y. PR)
199
/mo
Basic $199/mo: Simple Search & Outreach (or D.I.Y. PR)
This plan is the perfect fit for someone who has experience doing PR outreach and is simply looking for a tool to perform research for building a target media list, needs a seamless way to send email pitches, and track the success of pitching for a campaign. Features included in the Basic plan:
Journalist Search & Pitch Engine
Press Opportunity Search Engine
Templates for Email Pitches
Email Address Verification
Pitch Analytics & Benchmark Data
50 Email Sends Per Month
In-depth Look At The Features
The Journalist Search Engine allows you to find journalists and content related to your topic, so you know you’re reaching out to the most relevant people and publications.
The Press Opportunity Search Engine aggregates journalists’ inquiries for experts on particular subjects, giving you a quick and easy way to find the opportunity and get a press mention.
The templates for email pitches are our top performing pitch formats with the best open and response rates.
With email address verification and send capability, you never have to guess another journalist’s email again; deliverability included!
Our pitch analytics tell you how our campaign is performing, you’ll have access to your open and response rates. Your data will be right beside our benchmark data, showing you how your campaign stacks up against all other JustReachOut customers. With open counts for each email, you’ll have an easier time gauging interest and managing follow ups, plus you can quickly view your best and worst pitches and continue to reiterate and refine your approach. Journalist Search & Pitch Engine Press Opportunity Search Engine Email Pitch Templates Email Address Verification Pitch Analytics & Benchmark Data 50 Email Sends Per Month
This plan is the perfect fit for someone who has experience doing PR outreach and is simply looking for a tool to perform research for building a target media list, needs a seamless way to send email pitches, and track the success of pitching for a campaign. Features included in the Basic plan:
Journalist Search & Pitch Engine
Press Opportunity Search Engine
Templates for Email Pitches
Email Address Verification
Pitch Analytics & Benchmark Data
50 Email Sends Per Month
In-depth Look At The Features
The Journalist Search Engine allows you to find journalists and content related to your topic, so you know you’re reaching out to the most relevant people and publications.
The Press Opportunity Search Engine aggregates journalists’ inquiries for experts on particular subjects, giving you a quick and easy way to find the opportunity and get a press mention.
The templates for email pitches are our top performing pitch formats with the best open and response rates.
With email address verification and send capability, you never have to guess another journalist’s email again; deliverability included!
Our pitch analytics tell you how our campaign is performing, you’ll have access to your open and response rates. Your data will be right beside our benchmark data, showing you how your campaign stacks up against all other JustReachOut customers. With open counts for each email, you’ll have an easier time gauging interest and managing follow ups, plus you can quickly view your best and worst pitches and continue to reiterate and refine your approach. Journalist Search & Pitch Engine Press Opportunity Search Engine Email Pitch Templates Email Address Verification Pitch Analytics & Benchmark Data 50 Email Sends Per Month
Advanced Outreach
399
/mo
Standard ($399/month): PR Platform for Pros + Guidance
Standard customers enjoy the same benefits as Basic customers but with access to a full suite of PR lessons. In addition to our library of video tutorials, we’ve got some amazing tools to help you step up your PR game:
200 Email Sends Per Month
Guest Post Search & Pitch Engine
Dead Link: The LinkLove Search Engine
In-depth Look At The Features
The Guest Post Search & Pitch Engine lets you find publications (related to your topic!) that accept guest contributions. From there you can pitch them directly from the platform!
The LinkLove Search Engine brings you information previously unheard of in the form of a tool. With an influx of customers seeking more traffic to their site, specifically more links, and world peace, we decided to create a win-win situation for publications and content owners.
Simply search for broken links related to your topic, reach out to the site telling them about the broken link and how you have a stellar piece of content they could point to instead, and next thing you know you’ve given new life to their content, populating it with a link pointing to your own content. Journalist Search & Pitch Engine Press Opportunity Search Engine Email Pitch Templates Email Address Verification Pitch Analytics & Benchmark Data 200 Email Sends Per Month Guest Post Search & Pitch Link Building Search Engine PR Pro Program (15+ video lessons)
Standard customers enjoy the same benefits as Basic customers but with access to a full suite of PR lessons. In addition to our library of video tutorials, we’ve got some amazing tools to help you step up your PR game:
200 Email Sends Per Month
Guest Post Search & Pitch Engine
Dead Link: The LinkLove Search Engine
In-depth Look At The Features
The Guest Post Search & Pitch Engine lets you find publications (related to your topic!) that accept guest contributions. From there you can pitch them directly from the platform!
The LinkLove Search Engine brings you information previously unheard of in the form of a tool. With an influx of customers seeking more traffic to their site, specifically more links, and world peace, we decided to create a win-win situation for publications and content owners.
Simply search for broken links related to your topic, reach out to the site telling them about the broken link and how you have a stellar piece of content they could point to instead, and next thing you know you’ve given new life to their content, populating it with a link pointing to your own content. Journalist Search & Pitch Engine Press Opportunity Search Engine Email Pitch Templates Email Address Verification Pitch Analytics & Benchmark Data 200 Email Sends Per Month Guest Post Search & Pitch Link Building Search Engine PR Pro Program (15+ video lessons)
Guided Outreach
699
/mo
Premium ($699/month): Better Than An Agency
Premium customers can take their PR campaign to the next level with the tools and guidance offered to Standard customers but with these additional benefits: Unlimited Email Sends
PR Strategy Calls With JRO Experts
Office Hours
Access to Our Vetted Pool of PR Pros for Hire
In-depth Look At Features
Hop on a PR strategy call with an expert from the JustReachOut team to guide you through a solid strategy and action plan you can implement using the PR tools. We’ll tell you if your story ideas are “pitchable” and what to expect as you begin the research and pitching process.
Office hours aren’t just for college kids! Hop on a group video call and share your questions, concerns, and challenges with getting your campaign underway. Meet other JustReachOut users on the call and hear how they’re using the tool to amplify their voice and their brand.
Access to our vetted pool of PR pros for hire. You don’t have to go it alone. Don’t be shy about pulling in an expert for hands-on execution for your outreach, copywriting, brainstorming, branding, podcasting, SEO, and general marketing needs! We’re happy to introduce you to our treasured colleagues in this space. Prices vary and are sold separately.
Journalist Search & Pitch Engine Press Opportunity Search Engine Email Pitch Templates Email Address Verification Pitch Analytics & Benchmark Data Unlimited Email Sends Per Month Guest Post Search & Pitch Link Building Search Engine PR Pro Program (15+ video lessons) PR Strategy Calls With A PR Expert On-demand Pitch Writing Help Access to Our Vetted Pool of PR Pros for Hire Monthly PR Accountability Calls
Premium customers can take their PR campaign to the next level with the tools and guidance offered to Standard customers but with these additional benefits: Unlimited Email Sends
PR Strategy Calls With JRO Experts
Office Hours
Access to Our Vetted Pool of PR Pros for Hire
In-depth Look At Features
Hop on a PR strategy call with an expert from the JustReachOut team to guide you through a solid strategy and action plan you can implement using the PR tools. We’ll tell you if your story ideas are “pitchable” and what to expect as you begin the research and pitching process.
Office hours aren’t just for college kids! Hop on a group video call and share your questions, concerns, and challenges with getting your campaign underway. Meet other JustReachOut users on the call and hear how they’re using the tool to amplify their voice and their brand.
Access to our vetted pool of PR pros for hire. You don’t have to go it alone. Don’t be shy about pulling in an expert for hands-on execution for your outreach, copywriting, brainstorming, branding, podcasting, SEO, and general marketing needs! We’re happy to introduce you to our treasured colleagues in this space. Prices vary and are sold separately.
Journalist Search & Pitch Engine Press Opportunity Search Engine Email Pitch Templates Email Address Verification Pitch Analytics & Benchmark Data Unlimited Email Sends Per Month Guest Post Search & Pitch Link Building Search Engine PR Pro Program (15+ video lessons) PR Strategy Calls With A PR Expert On-demand Pitch Writing Help Access to Our Vetted Pool of PR Pros for Hire Monthly PR Accountability Calls
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