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Freshmarketer
3.9
10

Not Claimed

Freshmarketer is a SaaS platform that helps marketing teams create personalized customer experiences through insights into audience behavior and engagement. It offers features such as AI chatbots, email campaigns, and customer nurturing. The platform also provides powerful campaign analytics to improve engagement and generate quality leads. Freshsales Suite is an all-in-one solution that brings together sales force automation, marketing automation, chat, and telephony to organize customer information and engagement in one central location.
Website
https://www.freshworks.com/
Developer
Freshworks
Category
Marketing
HQ Location
San Mateo, CA
Year Founded
2010
Number of Employees
7,203
Twitter
@FreshworksInc
Strengths
  • User-friendly interface

    Easy to navigate and use

  • All-in-one marketing platform

    Includes email marketing, A/B testing, and more

  • Affordable pricing

    Competitive pricing for small businesses

Weaknesses
  • Limited integrations

    Does not integrate with as many third-party apps as some competitors

  • Limited reporting capabilities

    Reporting features are not as robust as some competitors

  • Limited customization options

    Templates and design options are somewhat limited

Opportunities
  • Could increase market share by integrating with more third-party apps
  • Could attract more customers by adding more advanced reporting capabilities
  • Could attract more customers by offering more design options and templates
Threats
  • Competing with established marketing platforms like HubSpot and Marketo
  • A recession could lead to decreased demand for marketing software
  • Consumer preferences could shift away from email marketing and A/B testing

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Freshmarketer Plan

Freshmarketer offers a range of pricing plans starting at $0 for the Sprout version, with increasing features and prices for higher versions.
Freshmarketer Free $ 0 1 User Per Month
Try our FREE FOREVER plan Contact Management Marketing Lists Email Marketing Campaigns Data Import and Export Popups
Growth $ 19 1 User Per Month
Perfect for small and fast growing teams Everything in Free and... Basic Segmentation Custom Fields : Basic Webhooks Predictive Contact Scoring Custom Reports
Pro $ 149 1 User Per Month
Best value for large teams Everything in Growth and.... Marketing Contacts Up to 100,000 Behavioural Segmentation Email Personalization Behavioural Targeting Whatsapp & Apple Business Chat integration IntelliAssign
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