CallRail
4.5
2,572

Not Claimed

CallRail is a marketing analytics and business communications solution that helps businesses turn leads into customers by providing real-time insights. It integrates with leading marketing and sales software and serves over 200,000 businesses.
Developer
CallRail
Category
Marketing
Suitable for enterprise
SMEs、Agencies
HQ Location
Atlanta, GA
Year Founded
2011
Number of Employees
331
Twitter
Strengths
  • Integrations

    Seamless integration with popular marketing tools

  • Call Tracking

    Advanced call tracking features for better insights

  • Customization

    Highly customizable to fit specific business needs

Weaknesses
  • Pricing

    Relatively expensive compared to competitors

  • Learning Curve

    May require some time to learn and navigate the platform

  • Limited Features

    Some features only available in higher pricing tiers

Opportunities
  • Potential to expand into new markets and industries
  • Opportunities for partnerships with other marketing tools
  • Potential to add new features and improve existing ones
Threats
  • Intense competition from other call tracking software providers
  • Potential impact of economic downturn on marketing budgets
  • Increased scrutiny on data privacy and security regulations

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Review Distribution

  • 👍
    High - rated users

    CallRail's ability to integrate with many other marketing tools is incredibly valuable and makes it easy to measure and report on all marketing activity in one place. The reporting features are also robust and make it easy to track progress and campaign performance.N/A.

  • 🤔
    Average - rated users

    CallRail's ability to track all calls, texts, and web form submissions helps to identify which marketing efforts are most successful in driving leads and sales. The data collected can also be used to measure and report on things like paid search and print ads.CallRail can be complicated to set up and understand initially, and the pricing can be expensive, especially for those just starting out and not bringing in a lot of revenue yet.

  • 👎
    Low - rated users

    N/A.Customers have reported that CallRail's sales department and customer service are not satisfactory. The service is described as a DIY service, and once payment is made, customers are on their own. Some customers have reported that everything was near impossible to use with the service.

Media

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CallRail Plan

CallRail offers three pricing plans starting at $45/month with varying features such as call tracking, lead scoring, and integrations.
Call Tracking $ 45 Per Month
Know which marketing efforts inspired your best leads to call. Call forwarding Call recording Standard call flow builder Offline call tracking Online call tracking Dynamic number insertion (DNI) Keyword-level attribution Email notifications
Call Tracking + Intelligence $ 95 Per Month
Transcribe and analyze calls for even greater marketing insights. Everything in Call Tracking, plus Call transcripts and Keyword analysis. Automated call transcriptions Automated call scoring AI-powered lead tagging Keyword analysis
Call Tracking + Form Tracking $ 95 Per Month
Attribute form submissions as well as calls back to marketing sources. Everything in Call Tracking, plus form tracking and custom form builder. Custom form builder Lead tracking Multi-touch attribution modeling Cost-per-lead reporting Form scoring
Call Tracking Complete $ 145 Per Month
Track, analyze, and optimize calls and forms in one solution. Everything in Call Tracking, plus call transcripts, keyword analysis, form tracking, and custom form builder Call Transcripts Keyword Analysis Form Tracking Custom Form Builder
Cloud Tracking Complete + Lead Center $ 85 Per Month
Turn more leads into better customers by using our cloud communications system alongside your analytics tools. Inbound & Outbound Calling Texting (SMS and MMS*) Live chat widget Warm and Cold Call Transfers Unified Communications Inbox Call Queueing by Team Live Call Monitoring (Listen, Join and Whisper) Contact Management and Bulk Upload
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