"Carrier grade Voice and Messaging API covering 220+ countries: SIP Trunking, Notifications, Call Tracking, Custom IVR, Person-to-Person, & User Acquisition. Use cases are mean to present our services and features in easily understandable and relatable manner. Use cases are not exclusive: effectively, the permeability between some use cases can be very high: for instance, custom IVR is very frequently used with call tracking since both address inbound calls. Here are our six main business use cases: SIP Trunking (Outbound and inbound calls at scale) - Conveniently handle my important outgoing call needs. Face any international needs with an adaptive solution that matches my location, and network situation. User Acquisition and Engagement (Outbound calls and SMS campaigns) - Generate online and in-store traffic and keep users engaged using automated and scalable communications methods. Easily broadcast news about sales and events to my customer base. Notifications (Personalized outbound calls and SMS) - Send personalized messages to your customers at key steps of their journey. Notify them of main events and make sure they receive your messages. Custom IVR (Inbound or outbound calls control menu) - Create a smart mapping to route incoming calls according to the rules I set. Make sure each call I receive is handled the quickest and most efficient way. Call Tracking (Inbound calls source identification) - Track incoming calls activity and know where my users found my number. Track calls generated for and routed to a third party. Person to Person Communication (Users calls and SMS safeguarding) - Easily allow my users to exchange with each other on their usual channels. Frame the interaction to ensure its security and keep it smooth."