The most fantastic thing about using this software is that you can integrate and collaborate all your data with all your company's systems and servers to take quicker actions and follow-ups on every inquiry. The platforms help analyse the data more preciously and help you target the audience accordingly. With the help of this fantastic tool, you can research your business or improve your business in marketing and grow it. A perfect platform for small and medium-sized business organizations for marketing tactics.

When you think about the proliferation of ABM and account-based everything regarding customer acquisition in B2B over the last five or so years, much of this idea around buyer intent data tracking stems from this product.

Bombora Company Surge is straightforward and easy to use. I came in with no prior experience and was quickly able to master the tool. It provides us a ton of benefits.

Access to tons of intent categories that integrates easily with HubSpot CRM.

Bombora has allowed us to revolutionize how we prospect. No longer do we go after organizations randomly, we only do it based on intent. In turn, our conversion rate has increased massively and we're getting more sales with a shorter sales cycle.

The platform is incredibly intuitive and the user experience is easy to use. My favorite part of the tool is the automatic surge report and net-new account to HubSpot. We come in each Monday with a new set of accounts actively shopping for our services and solutions can pull contacts from those intent companies to ensure our content is in front of them. The Bombora and Hubspot integration is also incredibly robust. We can see a contact's surge score, the # of topic they're searching for, which topics, and if they're surging on any clusters right off of the contact screen.

Bombora has helped us: 1. Identify 'in market' opportunities 2. set better sales meetings 3. Triangulate what aspects of our product interests our prospects. 4. Helped us work with our partners on a joint solution approach to selling

Bombora has a lot of keyword coverage in our rather niche industry which has been a challenge using other intent data providers. We regularly meet with our CSM and support as needed and have found them to be very helpful in enabling our teams to use the data. We are also really enjoying seeing the product expand with new reports and SFDC integration features that help us better deliver surging accounts to our sales team. Lastly, props to the Bombora marketing team - their events are great and super informative!

Our team has really been able to gain insight on who is searching for virtual events and event technology. This helps us then create campaigns and know who to target when creating them.