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Accurate
Provides accurate attribution of marketing channels
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Real-time
Provides real-time attribution data
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Customizable
Allows for customizable attribution models
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Expensive
Can be expensive for small businesses
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Complex
Can be complex to set up and use
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Limited data sources
May not integrate with all marketing channels
- Increasing demand for accurate attribution solutions
- Opportunity to integrate with new marketing channels
- Opportunity to form partnerships with other marketing technology providers
- Competition from other attribution providers
- Potential impact of data privacy regulations on data collection and usage
- Potential impact of economic downturn on marketing budgets and demand for attribution solutions
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http://www.attributionapp.comReview Distribution
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High - rated users
The Attribution platform is one of the most simple, yet robust platforms I've personally had the experience of using. The clarity and granularity it has given us into the success of our marketing channels and paid marketing campaigns are incomparable to any attribution platform I've used prior.Due to how much data we are processing, there are some instances where the platform is slower than we'd like. But those are few and far between over the course of a week, where myself and our team us their platform daily.
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Average - rated users
I like the data and info that is in the software since it would be really helpful.It is very laggy and difficult to use because it always overloads and stops working - huge time wasted. Also it is difficult to access the underlying data.
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Low - rated users
Revenue Tracking! We are able to track how much revenue our marketing campaigns are earning. With Attribution we are doing this much more accurately. We also REALLY enjoy their level of customer service and attention to their customers. Attribution has very short turnaround times and it doesn't take long to hear back from them. They've been a pleasure to work with.Nothing as of yet. Any small improvement myself or my team has shared, Attribution was very quick to respond and in some cases, began implementing these changes right away.