atEvent
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atEvent offers a B2B event lead management solution that allows for lead capture, custom qualifiers, and follow-up actions. It can sync with MA/CRM systems for personalized follow-up and provides insights about target accounts and event performance. It is designed for enterprise use with flexible integrations, GDPR consent at capture, and audit log capabilities.
Strengths
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Integration
Seamless integration with CRM and marketing automation platforms
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Real-time data
Real-time data capture and analytics for better event ROI tracking
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Customization
Customizable event workflows and branding options
Weaknesses
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Pricing
Relatively high pricing compared to competitors
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Limited features
Limited features for non-marketing events
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Learning curve
Steep learning curve for new users
Opportunities
- Growing demand for event marketing solutions
- Opportunity to expand integrations with other platforms
- Opportunity to expand into new international markets
Threats
- Intense competition from established players and new entrants
- Potential impact of economic downturn on event marketing budgets
- Increasing scrutiny on data privacy and security regulations
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http://at-event.com
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atEvent Plan
atEvent offers three pricing tiers starting at $1,000 per year, with increasing features such as lead capture and integrations.
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