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Automation
Automates marketing tasks
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Integrations
Integrates with various CRMs and other tools
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Analytics
Provides detailed analytics and reporting
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Pricing
Pricing can be expensive for small businesses
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Ease of Use
Can be difficult to navigate for beginners
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Limited Features
Some features are limited compared to other marketing automation tools
- Opportunity to expand into new markets
- Opportunity to add new features and improve existing ones
- Opportunity to form partnerships with other marketing tools
- Competition from other marketing automation tools
- Potential impact of economic downturn on marketing budgets
- Increased focus on data privacy and potential impact on marketing practices
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Review Distribution
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👍
High - rated users
No information provided for high-rated segment.
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🤔
Average - rated users
Act-On is easy to use for sending emails and has useful sending options. However, there is no undo button when editing emails, it does weird things with multiple people on email templates, and there are inconsistencies with the appearance of images. Act-On is solving the problem of sending marketing emails to clients and is integrated with their data platform.
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👎
Low - rated users
Act-On is easy to use for lead nurturing, forms, and creating newsletters. However, customer service is poor and account limits are below average. The system shuts down when contact and email limits are exceeded, and it took two weeks for a temporary increase to be applied.
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